for CEOs, Founders & their teams

BRAND PLAN WORKSHOP

Get unstuck and move confidently toward your vision.

The step-by-step process you’ve been looking for.

Get clarity, align your team, and create an actionable brand strategy to grow using our straightforward process. Accomplish in just 2-days what other leaders struggle to achieve in a year (or more!).

Brand Plan Workshop

a private, on-site 2-day workshop

Big ideas are hard to express. Bringing them to life is even harder. That’s why I created an easy process to build a brand around your values and grow.

In this 2-day workshop for you and your leadership team, we’ll create a brand strategy that defines your brand and aligns your business activities with your values.

We’ll take the hard-to-express big ideas and put them down onto paper in a way that everyone can understand. At the end of the workshop, you’ll have a 3-5 page straightforward summary of your brand that everyone can use to guide their work.

Invite up to 12 members of your team to this facilitated, in-person workshop at your company office or selected off-site location.

Imagine your business filled with more…

No more confusion! Align your team and build your business with confidence.

Clarity

Connect your business to a bigger purpose. Feel good about the impact your company makes in the world.

Happiness

Grow! Create a roadmap to achieve your short term and long term goals more quickly and effectively.

Growth

You will leave the workshop with a strategic Brand Plan that you can immediately use to make better decisions, confidently lead your team, design authentic marketing programs, and create operational processes that fulfill your vision and values.

Get real-time, expert coaching during the workshop.

Get clear on your values, your vision, and the mission-critical activities of the business. Get agreement from all the stakeholders about the priorities.

Organize your activities; filter and prioritize them. Understand how the things you do fulfill your vision. Stop doing the things that aren’t working.

Establish purpose-driven and business savvy metrics to measure your success. Get group buy in and assign champions for accountability.

Define the community you serve and understand how you fulfill their needs—and where you have room to improve.

Create a simple, but powerful brand promise that everyone can use to guide behavior and decisions—in every role across the company.

WHAT CLIENTS ARE SAYING:

Art V, Founder & Chairman

“Fantastic, incredible, amazing and WOW! I don’t think there are enough enthusiastic words to express how I feel...”

Kevin S, Managing Partner

“Amelia kept it fun and engaging for the whole group (not easy!). She helped us come away with meaningful ideas for positive change!”

Kauwila H, Executive Director

“The collective clarity we gained with Amelia allowed us to mindfully grow.”

Your company’s potential shouldn’t be limited by lack of clarity.

How many of these can you relate to?

It’s hard to rise above the day to day and think big.

We’re ready to grow, but don’t have a plan to make it happen.

Work feels like a grind. The magic is missing.

Clients have different experiences depending on who they work with.

It’s an old business—we really need to evolve.

Our priorities aren’t clear.

Even great ideas don’t get organized.

It’s a new business—it’s hard to explain!

We have something special and we want to keep it special as we grow.

New initiatives fall flat.

A young woman uses post it notes in a workshop

Brand Plan Workshop is a personalized engagement that is 100% focused on your business strategy & growth.

WHAT’S INCLUDED:

Expert led facilitation of a private 2-day workshop for you and your key leaders. Invite up to 12.

An actionable, straightforward brand strategy that we develop together during the workshop. Use your Brand Plan to guide your business operations, short term and long term goals, marketing, and team development.

A 40+ page proprietary activity book with creative and thought provoking group exercises.

A CEO Checklist that outlines the steps to prepare your team for the workshop—so you get the most out of it.

Thought-starter email for each participant, with an overview of the workshop purpose, what to expect, and a quick-read article plus worksheet to prime their thinking.

When business values are clear, business value grows.

An employee works on branding

Purpose-driven businesses grow 3x faster.

A CEO meet with an employee

Employee retention is 40% higher at companies with strong values.

Strong branding in a store window

People are 4x more likely to purchase from a company with clear values.

Small business owners work to build their brand

70% of employees say their sense of purpose is defined by their work.