STEP 2 in the 3 STEP SYSTEM
A STRATEGIC BUSINESS CONSULTING ENGAGEMENT
BLUEPRINT
BIG IDEA
Plan and execute strategic projects so you can confidently and consistently bring your big ideas to life.
A brand strategy only becomes a brand when you take action.
In this management consulting engagement we’ll prioritize your brand projects, make a plan, and take action.
Together, we’ll turn your big idea into reality with a proven project management system using implementation tools designed specifically for branding initiatives.
Accomplish your goals and maximize results.
HOW THIS MANAGEMENT CONSULTING ENGAGEMENT IS DIFFERENT:
This is how we bring your big idea to life.
The Big Idea Blueprint is a strategic consulting engagement that guides you to close the gap between your Vision and your current reality.
We’ll work side-by-side to solve your real-world brand problems using your brand strategy. Like, how to express your brand on your website, how to design an on-brand sales journey, or how to build your brand culture.
This is the exact project management system that I used to help build a $1 Billion dollar company. It’s been used to accomplish goals in website development, store design, client operations, human resources, sales, and IT.
This system can handle just about any brand project you throw at it.
The Big Idea Blueprint
We Can Accomplish Together:
5 Brand Projects
ON BRAND
WEBSITE
THE FIRST IMPRESSION
your Website
OF YOUR BRAND
Get the organizational tools and design direction you need to refresh—or completely overhaul!—your website. Create a website that looks like, sounds like, and feels like you.
BRAND
LAUNCH
THE COMMUNICATION
your Brand Strategy Launch
OF YOUR BRAND
Create programs and tools that on-board everyone on the team to your Vision, Values, and Mission so they know exactly how to bring it to life.
SALES
JOURNEY
your Sales Journey
OF YOUR BRAND
THE EXPERIENCE
Intentionally design every touchpoint in the sales journey. Create an experience that delivers on your brand promise every step of the way.
EMPLOYEE
EXPERIENCE
your Employee Experience
THE CHAMPIONS
OF YOUR BRAND
Design systems for clarity and personal development that nurture your brand culture. Build a community around your big idea.
ANNUAL
PLANNING
your Annual Plan
THE BUSINESS STRATEGY
FOR YOUR BRAND
Roll out annual strategic initiatives using a straightforward, repeatable process along with systems of accountability. Align everyone’s work with your vision.
Do you have a different challenge that’s not listed here?
I’m in. Let’s talk.
Amelia is sensational!
“
I’ve never been more motivated professionally and personally.
— BRIANNA KEMP
HOSPITALITY BUSINESS OWNER
The Big Idea Blueprint is a tool to get big things done.
10 Results of this project management system:
01
Confidently lead your team into the future. Reduce complexity with a clear plan of action.
02
Streamline your work with a proven project management process. Apply it to any project, in any department, at any time—no fancy software required.
03
Fix your marketing. Communicate your brand strategy in every piece of marketing you produce.
04
Solve cross-functional challenges in your selling process so clients have a seamless experience.
05
Consistently get work done. Deploy weekly, monthly and quarterly operational rhythms that create a sustainable cadence for big work.
06
Empower decision makers with clear roles, responsibilities, and metrics for accountability.
07
Build a culture of performance using a framework that fosters teamwork, commitment, and communication.
08
Communicate your goals company-wide, so your team focuses on the right work at the right time, together.
09
Develop top-performing leaders that are experts in project management.
10
Apply easy to use templates for project plans, creative briefs and meeting agendas to simplify the project management process.

Strategic business consulting services to solve your toughest brand challenges.
This is for you if even one of these is stalling your growth:
The gap between your vision and reality feels too big to tackle.
You don’t have a leader with the bandwidth to take this on.
Your marketing or website doesn’t look, sound, or feel like you.
Clients have different experiences depending on who they work with.
Department leaders aren’t in sync or struggle to collaborate.
New initiatives fall flat.
Your team is overwhelmed with their to do lists.
Not everyone understands exactly what they will do to accomplish your goals.
Even great ideas don’t get organized.
Your messaging is targeting the wrong people.
A proven framework to deliver results.
The Big Idea Blueprint:
Turn your big ideas into reality using a reliable project management system.
The Big Idea Blueprint equips leaders with the skills to effectively lead, plan, and execute brand-driven projects.
This structured framework has helped teams successfully execute both creative projects and operational objectives–including website development, store design, public relations, client operations, human resources, sales, and IT.